Cerego CEO, Paul Mumma, was recently interviewed by Digital Trends—a leading news and media platform covering technology and innovation. The theme of the discussion was Cerego’s use of a combination of machine learning and cognitive science to deliver a more effective learning experience that works for any organization thanks to the platform’s adaptive learning algorithm.“Cerego is a new kind of learning software—we use principles of machine learning and cognitive science to improve how well people learn,” Mumma says.
“You can use artificial intelligence to reuse material that you already have, but use it in a more effective way. So if you have a video, or a powerpoint slide deck, a handout you’ve used for training, you can put all of those things into Cerego, and the machine learning takes that and transforms it into something a lot more adaptive and interactive, and delivers a much more effective learning experience.”
Asked about how the platform responds to individual learning needs or preferences, Mumma explains the universal approach that Cerego’s platform leverages, founded on more than 100 years of scientific research, going back to Hermann Ebbinghaus' pioneering study of memory in the late nineteenth century.
“We take the principles that work for everyone: Distribute your learning over time, don’t try to do it all at once; learn little bits, periodically, not huge blocks of information in one sitting; and actually review over time in an active way—not just re-reading, or watching the same video over and over again. Those are the principles that research says really, really work. And they work for everybody. So, that’s what Cerego implements.”
“We take the principles that work for everyone: Distribute your learning over time, don’t try to do it all at once; learn little bits, periodically, not huge blocks of information in one sitting; and actually review over time in an active way—not just re-reading, or watching the same video over and over again."
Cerego is being used in more than a thousand colleges and universities. The benefits there are clear, from studying new material to building foundational knowledge and preparing for exams. But the benefits extend far beyond the classroom.
“Workplaces care about safety. They care about compliance. They care about using training as a strategic value-add, and not just a ‘check-the-box’ necessity. So, what you’ll see today is that companies are spending more and more money on training—on average, $1,000 per employee, per year, and growing. And that covers everything—customer success, product knowledge, soft skills. All the stuff that’s important in an age where humans have to play a very important role alongside the technology. So, Cerego is used across the board, not just in the onboarding phase.”